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0 · yves st laurent
1 · yves saint laurent name change
2 · ysl rebranding
3 · ysl brand name change
4 · ysl brand change
5 · why did st laurent rebrand yves
6 · why did saint laurent remove yves
7 · what happened to ysl
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HEDI SLIMANE is changing the name of Yves Saint Laurent to Saint Laurent Paris as part of his makeover for the label. Slimane took over from Stefano Pilati as the fashion house’s new creative director in March this year.SEE YVES SAINT LAURENT'S LAST SHOW. Updated Monday March 19, .
used to work for Saint Laurent and now creates the Dior Homme. collections," .The Yves Saint Laurent cosmetics line will keep its name, for example, and the official . HEDI SLIMANE is changing the name of Yves Saint Laurent to Saint Laurent Paris as part of his makeover for the label. Slimane took over from Stefano Pilati as the fashion house’s new creative director in March this year. The Yves Saint Laurent cosmetics line will keep its name, for example, and the official company name will not change. Instead of signalling radical change the new name in fact marks a.
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There has been much discussion surrounding the rebranding of Saint Laurent since 2012. In particular, many have wondered why the former brand’s creative director, Hedi Slimane, chose to remove the “Yves” from its name. There are . Bergé told WWD that Slimane called him several weeks before the announcement yesterday to give him a heads up about the name change from “Yves Saint Laurent” to “Saint Laurent Paris” (though to much of the fashion world’s relief, the YSL logo will remain the same). Furthermore, with YSL Beauté set to continue using the original Yves Saint Laurent name and logo, rebranding the ready-to-wear collection risks confusing consumers. YSL Rebrands and Reveals New Saint Laurent Paris Logo. The Creative Director haute seat for Yves Saint Laurent has been filled by Hedi Slimane, and along with that, came the name and logo change by dropping the “Yves” out of the brand name.
French fashion house Yves Saint Laurent is undergoing a name change to Saint Laurent Paris. Fashion house Yves Saint Laurent is to change its name to Saint Laurent Paris as of spring-summer 2013. The change, which was confirmed by the label on Thursday, marks the start of Hedi Slimane’s time at its helm – which will see the fashion house revisit its early branding.
HEDI SLIMANE has hit back at criticism over his decision to rebrand Yves Saint Laurent, changing the name to Saint Laurent Paris – the same nomenclature that the label’s eponymous used when he first set up the brand in 1966.Discover the reason behind YSL's iconic name change to Saint Laurent! Unveiling the brand's rebranding strategy, this video takes you on a journey through th. HEDI SLIMANE is changing the name of Yves Saint Laurent to Saint Laurent Paris as part of his makeover for the label. Slimane took over from Stefano Pilati as the fashion house’s new creative director in March this year. The Yves Saint Laurent cosmetics line will keep its name, for example, and the official company name will not change. Instead of signalling radical change the new name in fact marks a.
There has been much discussion surrounding the rebranding of Saint Laurent since 2012. In particular, many have wondered why the former brand’s creative director, Hedi Slimane, chose to remove the “Yves” from its name. There are . Bergé told WWD that Slimane called him several weeks before the announcement yesterday to give him a heads up about the name change from “Yves Saint Laurent” to “Saint Laurent Paris” (though to much of the fashion world’s relief, the YSL logo will remain the same).
Furthermore, with YSL Beauté set to continue using the original Yves Saint Laurent name and logo, rebranding the ready-to-wear collection risks confusing consumers.
YSL Rebrands and Reveals New Saint Laurent Paris Logo. The Creative Director haute seat for Yves Saint Laurent has been filled by Hedi Slimane, and along with that, came the name and logo change by dropping the “Yves” out of the brand name. French fashion house Yves Saint Laurent is undergoing a name change to Saint Laurent Paris. Fashion house Yves Saint Laurent is to change its name to Saint Laurent Paris as of spring-summer 2013. The change, which was confirmed by the label on Thursday, marks the start of Hedi Slimane’s time at its helm – which will see the fashion house revisit its early branding. HEDI SLIMANE has hit back at criticism over his decision to rebrand Yves Saint Laurent, changing the name to Saint Laurent Paris – the same nomenclature that the label’s eponymous used when he first set up the brand in 1966.
yves st laurent
yves saint laurent name change
ysl rebranding
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ysl saint laurent name change|ysl rebranding